Wallet Profiler for Solana

Track Overview

Wallet Profiler is a B2C analytics tool that lets individuals track the activity of key wallets they are interested in. It helps them track the smart money flow on Solana through the activities of those selected wallets across DEXs, NFT and cNFT marketplaces, Liquid staking protocols, perpetuals, lending & borrowing platforms, DePIN, and more.

Your objective, should you choose to accept it, is to write a detailed report focusing on market study and building a GTM plan for such a business. This report shall help in evaluation of the business case and assess criticality of need for the community by understanding the market feedback.

The report shall contain the following key elements:

1. Business case:

   • Market Size & growth rate

   • Key Business Segments

   • Target user profiles/segments

2. Product research: 

   • Key Metrics to include in the product - Such as DEX volume, NFT/cNFT collections, amounts lent and staked, token holding patterns across various categories like DePIN, meme, gaming, stablecoins, etc.

   • Key Features to include in the product - Such as comparing two wallets in a single view, setting alerts, exporting data as CSVs, custom metrics, etc.

3. Voice of the Customer

   • Price Sensitivity - For example, a range of $200 - $300 per customer per month.

   • Average Number of wallets held by users on Solana

   • Present status quo: alternative solutions in use

   • How often users would use such a tool

   • User Survey on Price/Product Need (Include a table in the report)

4. Demand Assessment on Solana (total number of potential customers/wallets)

5. Go-to-Market Strategy for building the business

   • Marketing strategy 

   • Price positioning

Selection Criteria:

Submissions will be reviewed, and winners selected based on adherence to our guidelines, depth of research, actual customer surveys/feedback, and overall usefulness. Submissions can be in the format of either Notion or Google Docs. For the latest updates and to clarify any questions, please join the Telegram group.

Rewards

• Total Track Prize: 1,000 USDC

• 1st Place: 1,000 USDC